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Tuesday, April 17, 2012

Mr. Greenjeans and the Laptop Bunnies

For those of us who remember the past, or when we had teeth, to learn about the latest good stuff you had merely to turn on Captain Kangaroo in the morning.  Mr. Greenjeans was the family farmer who would daily bring warm and fuzzy creatures that we would want to adopt for some coin, an idea that was later replicated by the web app ‘Farmville’ and virtual  bunnies, which can be purchased for some coin.

              When bunnies were a ‘Best Buy’

Back then, you could feel and touch the bunnies close up before you made your buying decision, and the knowledgeable farmer was right there to answer any of your questions.  Of course, now we have smart phone apps that can read the bar code on the bunnies, and allow you to find an identical bunny at the factory farm for far less money and a better bunny warranty. Naturally, this puts the family farmer out of business, and leaves your progeny wondering what bunnies are actually like. However, at least we have bunny user reviews.     

Looking and feeling is a user experience that no amount of user reviews can replace.  When shopping moves to the web and our brick and mortar stores close, we are losing something priceless. Presently, pricing apps promote judgment by hearsay rather than experience. So, we will miss our experience with cuddly bunnies, laptops, wide screen displays, hard bound books, and much more of what used to be called a shopping experience. And our bunnies, like everything else, will live somewhere disembodied in the cloud. 

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