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Tuesday, April 17, 2012

Keys to your Facebook


If you want that dream job, dream date, or dream bank loan, it used to be that there was only a minimal amount of information you could cough up, and then you were sure it was carefully chosen to not reveal the embarrassing facts that if better known would send you packing or even packing off to jail. Presently, some employers are asking potential hires to hand over your password to your Facebook or other social media accounts so that your character, resume, personality, can be properly inspected. This controversy may be dampened by federal law, public outrage, or just saying no, but in the end it’s probably all moot, as your privacy has likely already escaped.  There is plenty of stuff out there to embarrass you, only you don’t know it yet.

But you will.

Right now, if I wanted the scoop on a competitor, a friend, or the next door neighbor, I would have to do a laborious internet search, and then laboriously make some sense out of it. Not anymore!  For the software tools we use from day to day, all that stuff can be brought to you automatically, whether you ask for it or not. Consider the common customer relationship management program.  The CRM we use at our own company, called Capsule, instantly goes out and grabs all the social networking connections of any individual whose email you type in.  So now you not only have their name but their ugly mug to look at, and instant access to their social networking connections that you never asked for in the first place. This is somewhat scary, for what this means that someone else who has that email can pull out all my social networking stuff and God knows whatever else is out there about my life. Of course, my life is as pristine as the driven winter snow (i.e. I am boring), but very likely yours is not. It used to be that only running for President would reveal your dirty laundry. Now your laundry is all over the place, so if I were you I’d watch your sox life among other things, or else create a fake facebook page!

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